Construction & Trades SEO Canada | Construction Search Marketing | Burden Marketing
Industry Vertical

SEO for Construction & Trades

Trades businesses live and die by local search visibility. Our construction SEO strategies focus on Map Pack dominance, review optimization, and service-area targeting that puts your business in front of homeowners and project managers when they're ready to hire.

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Strategy

Our Construction & Trades SEO Approach

A comprehensive, industry-specific methodology built on data and proven by results.

Industry-specific keyword research & targeting
Competitor analysis within your vertical
Google Business Profile optimization
Technical SEO audit & implementation
Content strategy tailored to your audience
Local & national SEO campaign management
Conversion rate optimization
Monthly performance reporting & analysis

Industry Results

How a Calgary Contractor Went From Invisible to Map Pack Dominant

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PAGE 1 KEYWORDS

6 months

TIMEFRAME

A Calgary contractor invisible on Google. Six months later, they were dominating the Map Pack and booking 3x the leads from organic search alone.

Success Stories by Industry

Trades & Construction Businesses Dominating Local Search

Contractors, builders, and trades companies live and die by local search visibility. These businesses went from invisible to Map Pack dominant — and the calls followed.

Calgary Construction Company

From invisible to Map Pack dominant

280%

Traffic

350%

Revenue

89

P1 Keywords

“Six months after working with Burden, we were dominating the Map Pack and booking three times the leads.”

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Vancouver Roofing Contractor

From zero to dominating local search

290%

Traffic

380%

Revenue

64

P1 Keywords

“We had an established reputation but generated almost no organic leads. That changed completely.”

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Nanaimo Landscaping Company

Year-round lead pipeline from seasonal referrals

220%

Traffic

190%

Revenue

41

P1 Keywords

“Service-specific content and seasonal SEO strategy gave us leads even in the off-season.”

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Ready to dominate your local search market?

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CLIENT_SUCCESS

Real Businesses. Real Results. In Their Own Words.

We measure success the same way our clients do — by the enquiries, calls, and bookings that actually grow a business. Here's what that looks like in practice.

“From zero organic leads to more than we can handle”

I'd been in business for fifteen years and never got a single lead from my website. Burden Marketing changed that completely. They built service-specific pages, optimized my local presence, and within seven months I had more organic leads than I knew what to do with. I actually had to hire another crew.

Mike Donnelly

Owner — Donnelly Roofing

Vancouver

“We built a year-round pipeline from a seasonal business”

Landscaping is brutally seasonal and I was always stressed about the off-season. Burden Marketing built content that captured demand year-round — design consultations in winter, maintenance in spring, installations in summer. My revenue is now consistent across all four seasons. That stability changed everything for my business.

Carla Jennings

Owner — Jennings Landscaping

Nanaimo

“The quality of leads is what impressed me most”

I was getting tire-kickers from my old website — people just browsing with no intention of hiring. Burden Marketing restructured everything around the specific projects I actually want to take on. The leads I get now are from people who've done their research and are ready to have a serious conversation. That precision is invaluable.

Tom Bradley

General Contractor — Bradley Built

Calgary

Markets Served

Construction & Trades SEO Across Canada

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Take the first step

Grow Your Construction & Trades Business

Get a free SEO audit and see how your business ranks.

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